Job Summary

Wargaming is looking for a Marketing Specialist, focusing on Poland and Czech Republic to drive the development of the World of Tanks PC marketing.

The appropriate profile will be a Polish or Czech speaking native who has a deep knowledge and understanding of Poland and Czech Republic.

Responsibilities

  • Implement global marketing strategy for World of Tanks PC in your region – execute marketing plans focused on customer acquisition in fast paced environment

  • Develop and manage external partner relationships across creative and media agencies and advertisers to bring your campaigns to life on TV, online, print, outdoor, etc.

  • Collaborate with internal teams e.g. Community Management, BizDev & Licensing, Influencer Marketing, Global Publishing and Global Marketing teams. Create impactful and scalable (digital) campaigns and channels

  • Help to optimize customer acquisition and win-back strategies for your markets

  • Be accountable of your territory audience and related marketing KPIs and budget, evaluate marketing campaigns performances and improve the funnel

  • Gather insights to support product and marketing decisions

  • Become the World of Tanks PC territory expert to drive the most impactful marketing campaigns across existing and new channels

Skills/Requirements

  • Strong experience in digital marketing discipline either on the client, agency, or publisher side, with proven results in regional campaign planning and execution

  • Track record of solid project management and prioritization skills with high degree of ownership

  • Good understanding of regional media landscape e.g. digital, social, broadcast and print channels. Existing network of media agencies and partners

  • Passion and interest for video games and industry

  • Demonstrated analytical skills, and developed verbal and written communication skills

  • Fluency in Polish or Czech

Benefits


Company

An award-winning online game developer and publisher. One of the leaders in the free-to-play MMO market, the company delivers authentic gaming experiences and services across PC, console and mobile platforms.


Industry

Gaming

Company Type

Private

Official website

https://wargaming.com/en/

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